SASE Congress – Rethinking Organized Events in Pandemic Times: Economic and Socio-Political Challenges of an Industry at the Forefront of the Crisis

[French below]

Anne-Sophie Béliard, Sidonie Naulin & Victor Potier, members and coordinators of the CaNoE project, organize a mini-conference on event management during the Covid crisis during the 33rd annual conference of the Society for Advancement of Socio-Economics (SASE).

The title of the mini-conference is “Rethinking Organized Events in Pandemic Times: Economic and Socio-Political Challenges of an Industry at the Forefront of the Crisis”. The sessions will take place online on July 2nd and July 3rd, 2021 from 2:30 to 4:00 p.m. (registration required).


Anne-Sophie Béliard, Sidonie Naulin, Victor Potier, membre et coordinatrices du projet CaNoE, organisent une mini-conférence sur l’événementiel pendant la crise de Covid au 33e congrès annuel de la Society for Advancement of Socio-Economics (SASE)

La mini-conférence est intitulée “Rethinking Organized Events in Pandemic Times: Economic and Socio-Political Challenges of an Industry at the Forefront of the Crisis”. Elle se déroule en ligne les 2 et 3 juillet 2021 de 14h30 à 16h00 (inscription obligatoire)

Call for Papers :

Rethinking organized Events in Pandemic Times:
Economic and Socio-Political Challenges of an Industry at the Forefront of the Crisis
The Covid-19 pandemic challenges both established and growing sectors of the economy. Its socio-economic impact varies from one industry to another and from country to country. However, one sector has been deeply disrupted all over the world: the event industry.

Until the Covid-19 pandemic, the event industry was experiencing unprecedented growth all over the world (UFI 2019, CICA 2019). This growth has been threatened by the pandemic and the worldwide adoption of sanitary measures. Events such as trade shows, congresses, festivals or sports competitions used to bring professionals together physically in a single location for a given period of time. The logic of social distancing and stay-at-home policies jeopardizes this industry. The Covid-19 pandemic weakens the economy of the event industry and impacts all the involved professionals from participants to organizers, and the various service providers associated with the events (local businesses, drivers, food catering professionals, etc.).

This Mini-Conference aims at scrutinizing the socio-economic impact of the Covid-19 pandemic on the event industry. To what extent does the Covid-19 pandemic transform the practices and the organization of events? With which effects? In such a critical situation, can new technologies, such as videoconferencing, replace physical meetings? We particularly welcome contributions that explore the following issues:


 1. Rethinking the role of events for participants: from physical to digital trade shows
Trade shows usually provide structuring for economic fields (Aspers, Darr 2010) and can be seen as places dedicated to network building and market exchanges. What happens to those functions when the opportunities to meet decrease and when the formats of meetings change? Are events still attractive for professionals? How do digital meetings affect informal exchanges, conviviality, socialization and networking? The Mini-conference welcomes contributions analysing, through the case of events, how the Covid-19 pandemic has modified intergroup relations within professional worlds.


2. Events' organizers faced to economic and material challenges
While the health crisis reduces or even forbids physical meetings, events' organizers need to transform deep-seated practices in their worlds. What are the costs and opportunities of the Covid-19 pandemic for organizers? How do they manage to maintain events and to protect their economic equilibrium? The Mini-conference welcomes proposals on new forms of events that are constrained by sanitary restrictions. How does digitization transform the business model of the event industry?


3.Local and geopolitical issues in a sanitary crisis
Countries, regions and cities increasingly compete in order to welcome business events on their territory. They expect both economic and symbolic benefits. The covid-19 crisis has a direct impact on the promotion of local businesses and territorial marketing linked to events. The Mini-Conference welcomes contributions dealing with the transformation of politics of events. How does the cancellation of events affect regional economies and policies?

The Mini-Conference welcomes theoretical and empirical contributions as well as diverse methodological approaches. The mini-conference strongly encourages diversity in the geographical eras studied (Europe, Latin America, Asia, the US, etc.)

Program

Discussants
Business As Usual? the Adoption of Digital Meetings in Chemistry

Marianne Noël, Université Gustave Eiffel, LISIS, Marne la Vallée Cedex 02, France

    The Impact of the Digitization of Trade Shows on the Professional Field Structure

    Sidonie Naulin, Pacte, Sciences Po Grenoble, UGA, Grenoble, France

      Trade Shows Impacts on Professional Careers: A History of “Maison&objet” from World War II to Pandemic Times

      Anne Jourdain, University Paris-Dauphine, Paris, France

      Discussants
      Disruption of the Trade Fair Business in the New Digital Economy

      Anastasia Grehl, University of Frankfurt, Frankfurt/Main, Germany

        When Festive Sociability Becomes Virtual: The Digitization of TV Festivals in France

        Anne-Sophie Béliard, Grenoble Alpes University – Pacte, Grenoble, France

        The Event Manufacturers: Profession ” Orchestra Conductor “. Setting the Rhythm and Staging the Market.

        Victor Potier, Sciences Po, Pacte, Grenoble, France


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